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Cheerios franchise is worth £45 million*

Cheerios pack

A great tasting breakfast cereal with delicious crunchy whole grains in every little O.  Multigrain Cheerios contains 7 vitamins, iron and calcium and is high in fibre.

Why stock this product?

Cheerios franchise is worth £45 million*

  • Franchise bought by 5.7 million households**
  • Excellent repeat rate for the franchise of 49%**
  • Supported with national TV advertising
  • Multigrain Cheerios is the 6th largest brand in cereals (value)*
  • No artificial colours or flavours



Source: *IRI, SIG Grocery Outlets, 52 w/e 9 Sept 2017 **Kantar data, 52 w/e 10 Sept 2017

Nutritional info


Cereal Grains (Whole Grain Oat Flour (29.6%), Whole Grain Wheat (29.6%), Whole Grain Barley Flour (17.9%), Whole Grain Corn Flour (2.1%), Whole Grain Rice Flour (2.1%)), Partially Inverted Brown Sugar Syrup, Sugar, Wheat Starch, Vitamins and Minerals (Calcium, Vitamin C, Niacin, Iron, Pantothenic Acid, Folic Acid, Vitamin D, Vitamin B6, Riboflavin), Salt, Sunflower Oil, Colours: Annatto, Carotene; Caramelised Sugar Syrup, Antioxidant: Tocopherols.

For the most up-to-date allergen information, always check your pack before consumption

Good to Know

To produce 100g of this product we have used 81.3g of Whole Grain

Per portion 30g

  • Energy



  • Fat



  • Saturates



  • Sugar



  • Salt



of an adult's Reference Intake (RI)*

Energy per 100g: 1603kJ/380kcal

Nutritional Information

Typical values Per 100g Per 30g serving with 125ml semi-skimmed milk
Energy 1603kJ 735kJ
380kcal 174kcal
Fat 4.2g 3.3g
Fat of which saturates 0.9g 1.4g
Carbohydrate 72g 28g
Carbohydrate of which sugars 18g 11g
Fibre 8.9g 2.7g
Protein 9.4g 7.1g
Salt 0.84g 0.40g
Vitamins and minerals Per 100g %RI* Per 30g serving with 125ml semi-skimmed milk %RI*
Vitamin D 2.5µg 50% 0.79µg 15%
Vitamin C 40mg 50% 14mg 18%
Riboflavin 0.94mg 67% 0.51mg 37%
Niacin 12mg 73% 3.6mg 23%
Vitamin B6 0.96mg 69% 0.35mg 25%
Folic Acid 190µg 95% 61.6µg 31%
Pantothenic Acid 3.4mg 57% 1.5mg 25%
Calcium 525mg 66% 309mg 39%
Iron 13mg 89% 3.8mg 27%

*Reference Intake (RI).

A 30g serving of Nestlé Multigrain Cheerios provides at least 15% of RI of nine vitamins and minerals.

Available pack sizes

  • Cheerios - MP1 sized pack


  • Cheerios - 375g sized pack


  • Cheerios - 600g sized pack


Other products in the range...

Select a product to find out more information within the range.

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